Adfactors PR appoints R. Sriram as Director of Strategic Communications Group (SCG)

Sriram, former Associate Editor and Resident Editor – West of The Economic Times, has joined Adfactors PR as a Director in the Strategic Communications Group (SCG). He will be based out of Mumbai.

The SCG provides C-Suite counsel for a wide range of corporate situations. The mandates of this Group are characterised by high stakes, urgency and uncertainty – working at the confluence of media, markets and advocacy.