How custom printing work with digital printing

Facing the increasingly fierce market competition and the continuous impact of digital printing, traditional book printing service enterprises are looking for ways to improve their core competitiveness.

Printing enterprises engaged in high-quality packaging and printing, fine books and picture books printing and other businesses obviously belong to the latter. Such enterprises are required to keep improving the product quality. At present, because the process management from prepress to printing is not standardized, the color management of many printing enterprises is still stuck in the rough management mode of printing high profit period, which can not ensure that the screen proofing, digital proofing and printing color are consistent. The same product printed by multiple printing machines has obvious color difference, and the customer recognizes that the color difference between the sample and the printing is large, resulting in non delivery, resulting in a large number of waste and even loss of customers, custom printing service should be the most important which need to be improved.

At present, the debate between traditional printing and digital printing has been noisy for many years. We don't want to join the debate, but it can be clear that the so-called traditional digital printing formed by "traditional printing + whole process color management + application of new technology" should be the most suitable solution under the current equipment conditions. In particular, it has practical and far-reaching significance for enterprises to improve their core competitiveness and provide more professional book printing service.