Irrespective of whether you have been hiring via excel sheets or using a simple ATS, each aspect of your hiring including your interviewers, job competencies and candidate interactions form your data.
While most companies fail to use their hiring data, they certainly seem to think it is important. Though 71% of companies see it as a high priority, only 22% are currently applying it in HR. Can you imagine the opportunities you are missing!? Optimised hiring, better conversion rates and more.